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Frederick Herbert

Frederick Herbert

Program Associate

Frederick Herbert is a communications expert with over 3 years of experience that covers behaviour change communications, marketing and research.

Coming from a commercial marketing and innovation agency – Happen Ltd. - he brings with him significant expertise in delivering creative solutions for a diverse range of projects and clients. At Happen he spearheaded  formative research into the behaviours of adolescents in the UK, as well as a number of communications campaigns ranging from developing a new marketing strategies to designing funding schemes for Cancer Research UK.

Since joining Lapis he has worked throughout the Middle East and Central Asia; including in the complex frontier markets of Afghanistan and Pakistan; where he is currently working. In this time he has developed a specialty in programs focusing on education and countering violent extremism.

Frederick attended Bristol University, where he graduated with first-class honours in Politics and Economics, specializing in gender studies, environmental economics, and the cultural effects of globalization. He also edited Bristol University’s leading arts magazine – Helicon.

He is currently learning Urdu and, having lived in China, is proficient in Mandarin.